Direct Sales

Direct Sales

Advertising costs are soaring through the roof. For example, it will now cost $3 million dollars for a 30 second spot during the 2009 Superbowl. It is becoming increasingly harder and harder to get the attention of your customers and target audience. That’s why a more fine-tuned approach to marketing is more effective than the shot gun blast.

At Goal Clicks we help companies build deeper connections with their customer base. Our goal is to create programs that directly talk to your customer’s needs and preferences. Programs that encourage a personal conversation and a deeper connection with your audience and one that ultimately drives them to take action. We know that measurement and tracking are important to a projects success. So we measure every program and track the bottom-line results of everything that way we know what is working and what isn’t and we can change, update or correct course immediately on every project.

And keep this in mind, we will not charge you until which time three of your fifteen Google search terms arrive on page one. Many times however our clients enjoy ten to fifteen search terms on page one. For the small monthly fee of $249 you can not get this kind of exposure anywhere. And the longer the campaign goes on the more search terms will appear on page one of Google, Yahoo & Bing.

 

Email Marketing

We know very few people that do not use email today. As a matter of fact, the vast majority of us use email as our number one communication tool. This technology has evolved to the point of becoming more efficient in delivering effective messages to build a customer base. These advances allow for email that is interactive, including applications and video embedded into the content of the email itself.

Whether it be staying in touch with current customers or reaching out to new ones, email stands out as a company communication tool must have. Perhaps you are interested in growing your list or doing newsletters or surveying you current client base, our pros can create a powerful email campaign that gets results.

Once your project is completed, we can even put most of your email campaigns on auto pilot, to drip feed your message at certain intervals. Put our team to work for you today. We think you’ll be pleased at the results.

Direct Mail

Direct mail by postcard or letters is another way to get at your potential clients. The problem is they may not have a need for you product or service at the time they receive your correspondence. Typically the response rate (phone calls you will receive) is about 1/2 of one percent. Dismal I know but it is what it is. Think of it this way, you mail out 1,000 post cards and end up spending $500 to $600 dollars and you will probably get ten phone calls. This is the reason Internet marketing is so effective. Goal Clicks only charges $249 per month and most businesses start receiving 10 calls or more per month. We have one guy that booked six jobs in his first month and typically gets 25 calls per month.

 

Print (Newspaper)

The number of newspapers that have gone out of circulation is amazing. Who would of thought 2010 and beyond would bring such a sharp drop across the United States in Newspaper circulation. My wife and I were recently in San Francisco and took a walk one day. As we were walking we noticed the San Francisco Chronicle building. In my amazement I said I can’t believe they are still around, until which my nine year old piped in, Dad it’s not a Newspaper company it’s a museum.

So lets talk about advertising in your local newspaper. Depending on your location will have a major impact of the cost of undertaking such a campaign. If your in a top tier city with a population of one million or more it will easily cost $1,000 dollars per month to run a small ad each day. What could you expect? You will probably receive around fifteen or twenty calls per month, and this is assuming the ad is done properly and you provide a product or service that is common. Dismal I know.

Yellow Book (Print or Online)

Back in the day every business understood the importance of being in their local yellow pages. Those days have quickly come and gone. Other than the fact most households no longer keep the yellow pages around it stills proves to be very costly. I personally have not picked up a yellow pages since the late nineties. Why would I? I pick up my smart phone, IPad or search on my Desktop PC or laptop.

The online yellow pages proves to be worse than the print version. We speak to client after client that has signed up with this thing and it seems no one seems to be happy. Nothing can beat having your website pull up on page one of Google for as many search terms that you can afford.